Posts Tagged ‘local seo’
Capitalizing on Referral Marketing as a Local Business
Referral marketing is one of the least expensive marketing strategies there is, yet at the same time, one of the most effective. For a business looking to grow specifically in their local area, referral marketing can be even more effective. So, what is referral marketing? Referral marketing is a tactic of gaining new business through word-of-mouth recommendations. Have you ever had a…
Read MoreThe Big Three of Local Ranking: Relevance, Distance, Prominence
Whenever you do a search for local businesses, Google returns a group of three results known as the local pack or local 3 pack. These results appear at the top of the page above organic results and either above or below paid results depending on the specific search terms. The goal of improving your local SEO is to make sure your…
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